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    Multi-Site · 30-Day Case Study

    Asuta Health on ChiropracticResults

    4 locations, 4 states, 1,604 crawl events — how a multi-site neuropathy & pain clinic builds AI and search visibility across every market simultaneously.

    Feb 3, 2026 — Mar 5, 2026 · 30-Day Reporting Window

    EdinaMNOverland ParkKSLincolnNEAnkenyIA

    4

    Locations

    1,604

    Total Crawls

    418

    Profile Visits

    14

    Website Clicks

    3

    Phone Calls

    The Multi-Site Advantage

    Asuta Health operates neuropathy, knee pain, and spinal decompression clinics across the Midwest. By building ChiropracticResults profiles for each location, Asuta created a network effect — each profile generates its own crawl activity, profile visits, and patient actions, while the combined signal strengthens the brand across AI and search platforms.

    In the first 30 days, the four Asuta Health profiles generated 1,604 combined crawl events, 418 profile visits, 14 website clickovers, 3 phone calls, and 2 Results Assurance leads — all from structured profile presence alone.

    Performance by Location

    Each location generates its own independent crawl and engagement activity. Edina led in crawl volume and total actions, while Overland Park drove the most profile visits.

    Location Crawls Profile Visits Web Clicks Phone Calls Other Leads
    EdinaMN 543 111 5 1 2 Results Assurance
    Overland ParkKS 427 128 3 1
    LincolnNE 319 88 2
    AnkenyIA 315 91 4 1
    Combined Total 1,604 418 14 3 2

    Each Profile Works as an Independent Growth Engine

    Every Asuta Health location has its own ChiropracticResults profile, generating its own crawl footprint, local search presence, and patient engagement.

    EdinaMN

    543

    Crawls

    111

    Visits

    5

    Web Clicks

    8

    Total Actions

    Highest crawl volume — 34% of total

    Overland ParkKS

    427

    Crawls

    128

    Visits

    3

    Web Clicks

    4

    Total Actions

    Most profile visits — 128 (31% of total)

    LincolnNE

    319

    Crawls

    88

    Visits

    2

    Web Clicks

    2

    Total Actions

    Steady crawl baseline — room to grow with outcomes

    AnkenyIA

    315

    Crawls

    91

    Visits

    4

    Web Clicks

    5

    Total Actions

    Strong action rate — 5 total actions from 91 visits

    2 Results Assurance™ Leads Generated — Edina, MN

    Two patients activated the Results Assurance guarantee through the Edina profile — demonstrating that the verified profile builds enough trust to convert high-intent leads through a platform-specific feature. This lead type is unique to ChiropracticResults and not available through any other directory.

    The Network Effect: 4 Profiles Working Together

    Each profile operates independently, but together they create a compounding presence for the Asuta Health brand across the Midwest.

    Aggregated 30-Day Performance

    1,604

    Total Crawl Events

    418

    Profile Visits

    19

    Total Actions

    4.5%

    Action Rate

    What Happens Next — The Outcome Multiplier

    Three of four Asuta locations (Ankeny, Lincoln, Edina) have not yet submitted verified patient outcomes. Adding structured outcomes dramatically increases crawl volume, AI recommendation eligibility, and conversion rates.

    Current: Profiles are generating crawls from practice data alone

    All 4 locations are being crawled based on profile information, conditions listed, and specialties. This is the "base layer" of discoverability.

    Next: Publish verified outcomes at each location

    Each published outcome creates a new indexable page. At Aspinwall Clinic (a comparable profile), 51 outcomes generated 84 crawlable paths and 870 crawl events — individual outcome pages outranked the profile page itself.

    Projected: Outcome pages will drive the majority of crawl growth

    If each Asuta location publishes 20–30 outcomes, the network could generate 3,000–5,000+ crawl events per month, with proportional increases in profile visits and patient actions.

    Long-term: AI platforms begin citing outcomes in recommendations

    With structured outcome data, Asuta Health locations become eligible for AI recommendation citations — the same way South Shore Family Chiropractic achieved #1 rankings on ChatGPT and Gemini.

    The Multi-Site Multiplier

    Multi-location clinics have a unique advantage: each location's outcomes reinforce the brand while targeting distinct local markets. Publishing outcomes at all 4 locations simultaneously would create 80–120+ new crawlable pages across 4 different geographic markets — a compounding effect that single-location practices can't replicate.

    About Asuta Health

    Asuta Health offers FDA-cleared, non-invasive treatments for chronic pain conditions including neuropathy, knee pain, and spinal decompression. With board-certified specialists and same-week appointments available across four Midwest locations, Asuta Health provides results-driven care for patients who have often exhausted other treatment options.

    Locations: Edina, MN · Overland Park, KS · Lincoln, NE · Ankeny, IA

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